Zen Art logo.

During my studies at the University of the Sunshine Coast, I was given a fictional design brief as part of a portfolio design project. Zen Art, a leading art studio, was the fictional company. After much brainstorming during the design process, I created the logo to capture the Asian origins of zen, and the Asian art style. The choice to use red as the main colour was a result of this decision.

Stationery mockup for Zen Art branding materials.

In addition the logo design, I was asked to create stationery designs for a double-sided business card, letterhead and envelope. Zen Art's tagline is "embrace zen, tranquility through art." This was incorporated in the designs of these stationery items.